UKRAINE × JAPAN BUSINESS BRIDGE PROJECT

Small bridges.
Real business.

Connecting Ukrainian and Japanese companies
through practical, small-scale collaboration.

Borderfree Co., Ltd. launched the Ukraine × Japan Business Bridge Project in 2026 as a pilot initiative. Rather than starting with large-scale strategies, we focus on creating one practical connection at a time: one company, one conversation, one opportunity.

PILOT PROJECT / 2026
MARKET JAPAN
MARKET UKRAINE

Partner search / Business matching / Meeting support / Market entry support

PROJECT FOCUS
01 SMALL-SCALE COLLABORATION
02 TWO-WAY MARKET ENTRY
03 PRACTICAL FOLLOW-THROUGH
WHY UKRAINE

A connection that began
more than two decades ago.

Kyiv, Ukraine in 2003
KYIV / 2003

Our representative first visited Ukraine in 2003. More than two decades later, we have begun looking at the country again — this time through the lens of business, entrepreneurship and future collaboration with Japan.

Ukraine is a country with highly educated people, strong technical capabilities, internationally minded entrepreneurs and companies increasingly looking beyond their domestic market.

At the same time, many Japanese companies have valuable technologies, products and business capabilities but limited experience in building relationships with companies in Ukraine.

We believe useful business relationships can begin before anyone has a grand strategy.

One introduction. One meeting. One small project. That is enough to begin.

WHAT WE DO

From “maybe” to
the first real conversation.

Cross-border opportunities often stop before the first meeting even happens. We support the practical early stages — finding the right people, making contact, organizing the conversation and helping both sides decide what should happen next.

01 / SEARCH

Partner Search

We identify potential companies, distributors, clients and collaboration partners based on a specific business need.

FIND THE RIGHT PEOPLE
02 / CONNECT

Business Matching

We support initial outreach, clarify mutual interests and help turn a potential match into an actual business conversation.

CREATE THE FIRST MEETING
03 / MEET

Meeting Support

We facilitate English-language meetings, organize key discussion points and help both sides understand what should happen next.

MAKE THE CONVERSATION WORK
04 / FOLLOW THROUGH

Market Entry Support

We help adapt proposals, communication and next actions for the other market, and coordinate with specialist partners when needed.

KEEP THE PROJECT MOVING
INTERNATIONAL EXPERIENCE

We understand
both sides of the table.

Borderfree is not simply a language support company. Our team members have worked inside Japanese companies, global corporations, international organizations, overseas offices and cross-border projects.

Borderfree international team
Business. Language. Operations.

Some of our members have worked for Japanese companies expanding overseas. Others have worked inside multinational companies operating in Japan or across global markets.

Our professional backgrounds include international sales, marketing, banking, manufacturing, technology support, trade operations, international cooperation, education and career development.

That matters because cross-border business is rarely just a language problem.

The real challenge is often understanding how the other organization makes decisions, what information it needs, who needs to be involved and what must happen next.

01

Global Business

Overseas sales, multinational corporations, international banking and global manufacturing environments.

02

Market & Operations

Marketing, trade operations, technical support, project coordination and practical business execution.

03

International Field Experience

Professional and academic experience across markets including the United States, Canada, Australia, Singapore and the UAE.

04

Cross-Cultural Work

International cooperation, education, overseas assignments, language support and multicultural project environments.

TEAM BACKGROUNDS

Our members' professional backgrounds include experience with organizations and environments such as Apple Japan, Volkswagen in the United States, global financial institutions, Google-related operations, Japanese manufacturers and JICA international cooperation projects. These references describe individual team members' previous professional experience and do not imply current corporate partnerships with Borderfree Co., Ltd.

PILOT PROJECT

Start small.
Learn fast.

Our first goal is simple: create one practical collaboration between one Ukrainian company and one Japanese company.

This initiative is currently in its pilot phase. Rather than proposing a large-scale market entry program from day one, we focus on small and concrete experiments: an introduction, a meeting, a market test, a sample order, a pilot project or another realistic first step.

01
Listen

Understand what the company actually wants from the other market.

02
Find

Identify a small number of relevant potential partners.

03
Meet

Arrange and facilitate the first business conversation.

04
Move

Define the next practical step and help both sides follow through.

WHO WE ARE LOOKING FOR

One good connection
is enough to start.

We welcome conversations with companies genuinely interested in exploring a practical opportunity in the other market.

FOR UKRAINIAN COMPANIES

Looking toward Japan

  • Companies interested in entering or testing the Japanese market
  • Companies looking for Japanese distributors, clients or business partners
  • Technology companies seeking collaboration, localization or market validation in Japan
  • Companies interested in starting with a small pilot rather than a large commitment
FOR JAPANESE COMPANIES

Looking toward Ukraine

  • Companies interested in Ukrainian products, services or technologies
  • Japanese companies exploring overseas sales or local business partnerships
  • Companies interested in Ukraine's future economic development and reconstruction
  • Companies willing to begin with one conversation or one small experiment
Yuji Hidemura, Representative Director of Borderfree Co., Ltd.
PROJECT LEAD
PROJECT LEAD

Yuji Hidemura

Representative Director
Borderfree Co., Ltd.

I first visited Ukraine in 2003. More than two decades later, I have begun looking at the country again — this time through the lens of business, entrepreneurship and future collaboration with Japan.

My professional background is not as a Ukraine specialist. It is in making cross-border projects work: connecting people, clarifying roles, facilitating international communication and turning ideas into practical operations.

This project begins from that same approach: start with people, create one useful connection, and build from actual experience.

2003 First visit to Ukraine.
GLOBAL International business, cross-cultural communication and overseas project experience.
BNI Served as Japan National Coordinator for an international BNI project, acting as the Japan-side point of contact between the global project and BNI Japan.
2026 Launched the Ukraine × Japan Business Bridge Project.
COMPANY
A small,
flexible company
built for
cross-border work.
Company
Borderfree Co., Ltd.
ボーダーフリー株式会社
Representative
Yuji Hidemura
Representative Director
Head Office
1218-3 Hocchi, Karuizawa-machi,
Kitasaku-gun, Nagano 389-0113, Japan
Corporate Number
6140001103377
Established
2016
Business Areas
Cross-border business support / Practical English training / International operations / BPO & business process design
BORDERFREE

Cross-border business
begins with a real connection.

We do not know yet how large this project will become. Our focus today is simpler: find good companies, create useful conversations and help one opportunity become something real.

CONTACT

One conversation
is enough to start.

If your company is exploring a business connection between Ukraine and Japan, tell us what you are looking for.

You do not need a complete plan. We can begin by understanding the situation together.

Ukraine × Japan Business Bridge Project support@borderfree.top Contact Borderfree →
Current project scope focuses on civilian products, services and business partnerships. Legal, regulatory, customs, logistics and other specialist matters may be handled in cooperation with external professionals.